http://www.straightupsearch.com/ Oneupweb's search engine optimization and marketing blog recognized for its straight talk and no fluff perspective. Copyright 2008 Mon, 12 May 2008 09:04:00 -0500 http://www.movabletype.org/?v=3.11 http://blogs.law.harvard.edu/tech/rss wisely.]]> http://www.straightupsearch.com/archives/2008/05/tax_rebates_off.html http://www.straightupsearch.com/archives/2008/05/tax_rebates_off.html Research Mon, 12 May 2008 09:04:00 -0500 Welcome to Friday and the next episode of StraightUpSearch the Podcast! Tim's guests this week are Drew and Leah, who are here to discuss the economic benefits of outsourcing your search engine marketing efforts to a preferred vendor. http://www.straightupsearch.com/archives/2008/05/the_right_tool.html http://www.straightupsearch.com/archives/2008/05/the_right_tool.html Podcasts Fri, 09 May 2008 09:10:00 -0500 The oldest department store chain in the United States is rebranding its iconic logo. Learn how Lord & Taylor is turning to its shoppers to help recreate its brand. http://www.straightupsearch.com/archives/2008/05/if_the_red_rose_1.html http://www.straightupsearch.com/archives/2008/05/if_the_red_rose_1.html Marketing Thu, 08 May 2008 10:06:31 -0500 Microsoft's Live Search engine is sporting a new look today. Let's take a look at the features of the new layout. http://www.straightupsearch.com/archives/2008/05/live_search_get.html http://www.straightupsearch.com/archives/2008/05/live_search_get.html Search Engines Wed, 07 May 2008 14:32:44 -0500 If you used Yahoo to perform your morning searches today, you may have noticed a bright red warning at the top of your search results. This warning is the result of a new feature called SearchScan. http://www.straightupsearch.com/archives/2008/05/yahoo_turns_on.html http://www.straightupsearch.com/archives/2008/05/yahoo_turns_on.html Search Engines Tue, 06 May 2008 11:02:00 -0500 Over the weekend Microsoft withdrew its bid to purchase Yahoo, after Yahoo's CEO refused an increased offer of roughly $47-billion, or $33 a share. http://www.straightupsearch.com/archives/2008/05/microsoft_pulls_1.html http://www.straightupsearch.com/archives/2008/05/microsoft_pulls_1.html Search Engines Mon, 05 May 2008 09:19:16 -0500 There are a lot of great ways to make a small marketing investment pay huge dividends, and you don't have to follow anybody else's formula. It's time to find what's going to get you up above all the other noise in your corner of the world. http://www.straightupsearch.com/archives/2008/05/welcome_to_the_2.html http://www.straightupsearch.com/archives/2008/05/welcome_to_the_2.html Marketing Fri, 02 May 2008 11:20:57 -0500 Welcome to another episode of StraightUpSearch the Podcast. Amy and Anne join Tim in the studio this week to look at how much cash the employees at each search engine have contributed to the three remaining presidential candidates. http://www.straightupsearch.com/archives/2008/05/hey_buddy_got_a.html http://www.straightupsearch.com/archives/2008/05/hey_buddy_got_a.html Podcasts Fri, 02 May 2008 09:20:03 -0500 During an economic downturn, businesses need a survival plan of trimming off excess expenses to increase profits. Our analogy shows how SEO and PPC can become efficient marketing channels for businesses. http://www.straightupsearch.com/archives/2008/05/sem_agencies_to.html http://www.straightupsearch.com/archives/2008/05/sem_agencies_to.html Marketing Thu, 01 May 2008 09:44:00 -0500 It's the last day of April, and that means this is the conclusion of our monthlong magnification of the world's most popular search engine company. As a recap, I'm going to run through the top 7 reasons we all need to stay aware of Google's growth in the search market and, more importantly, elsewhere. http://www.straightupsearch.com/archives/2008/04/7_reasons_we_ne.html http://www.straightupsearch.com/archives/2008/04/7_reasons_we_ne.html Google Series Wed, 30 Apr 2008 16:15:00 -0500 In 2005, Google, looking to build a $600 million dollar data center complex, showed up in North Carolina. We see how a small town made big adjustments to accommodate a large company, hoping for tax money to boost the town's suffering economy. http://www.straightupsearch.com/archives/2008/04/google_builds_d.html http://www.straightupsearch.com/archives/2008/04/google_builds_d.html Google Series Tue, 29 Apr 2008 14:08:22 -0500 It's Friday, and that means it's time for another episode of StraightUpSearch the Podcast. This week Tim brings Maureen and Mike into the studio for a talk about Maureen's post, Google Hairspray is Patently Puzzling. http://www.straightupsearch.com/archives/2008/04/light_and_lasti.html http://www.straightupsearch.com/archives/2008/04/light_and_lasti.html Podcasts Fri, 25 Apr 2008 08:42:21 -0500 Our monthlong magnification of Google continues with a look at Google's search results, and how they have been recognized as having what seems like a very human right - freedom of speech. http://www.straightupsearch.com/archives/2008/04/the_google_voic.html http://www.straightupsearch.com/archives/2008/04/the_google_voic.html Google Series Thu, 24 Apr 2008 11:59:28 -0500 We've been talking about Google, their business, their practices and products, and their future, but what we haven't talked about is who is making the big decisions. Today we examine the power of Google's stockholders. http://www.straightupsearch.com/archives/2008/04/google_stockhol.html http://www.straightupsearch.com/archives/2008/04/google_stockhol.html Google Series Wed, 23 Apr 2008 13:52:54 -0500 Google has hired some of the top lobbyists in the country to pound the pavement on Capitol Hill, advocating on the issues that concern Google. Our monthlong magnification of Google continues with a look at the search engine's initiatives in Washington D.C. http://www.straightupsearch.com/archives/2008/04/google_goes_to.html http://www.straightupsearch.com/archives/2008/04/google_goes_to.html Google Series Tue, 22 Apr 2008 15:47:05 -0500