Mar
17th

Oneupweb : A Gift from the Gods – How to Customize a Facebook Tab

Posted by Quillen on March 17, 2010 at 8:32 am

There is no question that Facebook reigns supreme in the social networking world. If you’re still one of the few that think MySpace is better—it’s probably because of how customizable MySpace is (and Facebook isn’t). Well, I hear ya. While I do think Facebook is better, I do wish that the design or look of Facebook was more customizable.

Well my friends—the Facebook gods have been listening! They are now allowing Facebook tabs to be customized using CSS, HTML and FBJS (Facebook’s own JavaScript)! Sure, it’s no custom background, but it’s a glimpse into what I think is the future of Facebook. Here’s a quick guide to help you get started.

How to Customize a Facebook Tab
Things to note before getting started:

You have to use the Static FBML application, and it can only be added to Facebook fan pages (public profiles or business pages).
To add the application to your Facebook fan page, you have to have a personal profile associated with the page as an administrator; the admin can add apps when logged in.
Currently the maximum width of a tab or FBML page is 760px, but Facebook announced that the size will be shrinking to 520px in early 2010. So far no shrinkage yet.
Only include the HTML/CSS that’s between the tags.

Adding the Static FBML Application to Your Public Profile (Fan Page)

Click “Edit Page” under the page’s profile image.
Under “Applications,” then under “More Applications” (normally at the bottom) select “Browse More”.
In the left column search box, enter “Static FBML” and hit enter/return.
Click on the “Static FBML” search result (it should be the only one).
In the left column, click “Add to my Page”.
Congrats! You have added Static FBML to your page.

Adding Your FBML Box or Tab to Your Public Profile Page

With your page open, click on “Edit Page” in the left column.
Under Applications, find the “Static FBML” link and click “Edit”.
Enter the tab/box heading in the “Box Title” field.
Enter the proper code (HTML, CSS or FBJS) in the “FBML” field. This is the custom content you want to appear.
Sorry, there isn’t a preview function yet, so click “Save Changes”. Now, return to your page (you can click on the page title link in the upper left hand corner) to see your new custom tab.
You can drag and drop the box tabs to change the order (with the exception of the “Wall” and “Info” tabs). If you want your new custom tab to be the first thing a viewer sees when opening your page:
- Click “Edit Page” under the page’s profile image.
- Under “Wall Settings” click on “Edit”.
- Under “View Settings” and then to the right of “Default Landing Tab for Everyone Else” click on the drop down and select the name of your new tab.

Pat yourself on the back. You have now successfully added a custom tab to your Facebook page! The all powerful Facebook gods are now smiling upon you!

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Mar
2nd

Oneupweb : Let The Madness Begin

Posted by Bryson on March 2, 2010 at 9:19 am

It’s that time of year again…March Madness Time. Every year, right about now, the non-stop comparisons, over-analyzing and endless speculation begins. Bubble teams? Who will make it? Who won’t? What seeds will they be? Who are the favorites? Upset Picks? And it doesn’t stop for about a month.

NCAA basketball fever takes over, and it’s nearly impossible to avoid—no matter how hard you try (sometimes it can feel like the plague during the dark ages). However, it can be a lot of fun (unlike the plague). There is something about the atmosphere and the buzz in the air—or maybe it’s just the uncertainty of it all. It is always exciting because you never know what will happen next.

Whether you love tourney time and fill out twenty brackets, or despise it and fill out none, at some point in March “the madness” will leave its mark on your days. It’s that unbelievably portly elephant in the room that you just can’t ignore.

Here at Oneupweb, marketing is our year-round March Madness and your business is our Final 4 team. Whether you are the #16 seed Coastal Carolina Chanticleers or the #1 seed Duke Blue Devils of your respective industry, we offer something to lead you to victory. With over thirteen years of experience in the digital marketing industry, we have been here from the beginning. We are the savvy veteran that knows all the moves and have a bag full of tricks. To us, the bracket is blank and we determine the outcomes of games.

Oneupweb can help create the atmosphere and get the buzz in the air about your business without all the uncertainty. How? We have expert coaches that know how to scout the competition along with an amazing team to carry out the game plan.

We have the offensive firepower to run up the score with our Creative, PPC and SEO teams that will maximize your profits. We also have the defensive toughness with our Digital PR and marketing teams to protect your investments.

If it’s brand recognition you want, we have an extremely talented Social Media team that can build the awareness you need to succeed. And, of course, we are constantly developing new ways to hit the ceiling of your businesses potential and ultimately break through to take your business to the next level.

Contact us today to learn more about our services and take the first step to becoming a champion—or at least in the field of 64.

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Feb
25th

Oneupweb : Seems Like Only Yesterday

Posted by Anne on February 25, 2010 at 11:53 am

The 2010 Winter Olympics in Vancouver have been exciting thus far. Most of us who watch the Olympics know the outcome of the games in real-time due to immediate internet access, social chatter and free live videos of the Olympics online. With the USA leading with 28 medals and Germany a close second with 24, we anxiously follow stats of Bode Miller and the story surrounding Joanne Rochette of Canada, whose mother passed away days before her performance. We listen to athletes’ personal stories and struggles that eventually led them to the 2010 Winter Olympics.

Some of us recall that miracle during the 1980 Winter Olympics in Lake Placid, New York, when the USA Men’s Hockey Team was labeled the underdog (the Russians were the expected winners). It was to be an easy win for the Soviet Union, a “walk in the park.” The US team was comprised of rookies that had been recruited from colleges around the country, with the average age being only 22. On the other hand, the Russians had recruited their best, world class players. But we were fighters and never gave up, and it was truly a miracle during those final moments before the win. How do I know this? I was there.

The date was February 22, 1980. I watched and celebrated the USA Men’s Hockey Team win in a small tavern located at the base of the Adirondack Mountains called the Tijuana Jail. And the celebration lasted all night long.

I had arrived in Lake Placid a few days prior to the event with immediate plans to attend the opening ceremonies and some other Olympic events. But due to the New York Transit Strike that week, battling for a seat on the bus became an Olympic event in and of itself. However, all was forgotten as athletes from around the world paraded through the stadium proud to represent their country in the Olympics. Anticipation was in the air; it was most impressive. The torch was lit and the games began.

We were surrounded by people from around the globe, and at that moment, feelings of true unity captured my spirit.

There were over 1,100 athletes from 37 countries that participated in the 1980 Winter Games that year. In addition to winning a gold medal in hockey, we celebrated a win by 21-year-old, five-time gold medal winner, Eric Heiden. And Heiden’s sweep of the men’s speed skating events has never been duplicated. (I was fortunate enough to see this guy during his practice runs, and his speed and the strength of his upper thighs made me blush!)

In watching the Olympics this year, unity serves as the theme once again. It is the one time where we celebrate our accomplishments and provide encouragement for our failures. All along the way, athletes suffer severe losses on a personal and Olympic level. But we continue to persevere, knowing that 2014 is just around the corner. And whether in person or online, I plan to be there.

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Feb
23rd

Oneupweb : Vancouver 2010 Winter Olympics Get Social

Posted by Adam D on February 23, 2010 at 9:53 am

The 2010 winter Olympic Games have been full of exciting ups and downs. From Shaun White’s snowboard run for the gold, to the interesting outfits of male figure skater Johnny Weir to Apolo Ohno’s near crash with the Chinese, there have been plenty of exciting moments for fans to dig into. And this year, the Olympics have become more integrated with social media than ever before, resulting in the creation of some pretty cool new social tools.

Meet the Olympic Pulse.

Here you’ll find many different ways to stay updated on all things “Vancouver 2010″. You can view the “Tweet Sheet”, where tweets from athletes and NBCOlympics.com are posted.

Or you can try something a little more abstract like the Olympic Tracker. This neat tool uses images of a topic to sort tweets by popularity. The larger the image is, the more tweets it has received. You can also choose the time period you want to view. So you can view popular topics by adjusting the slider on the right side.

You can also see what’s being dug up on the Olympic Games from Digg.com, embed a widget into your social profile or use RSS to get your proverbial IV drip of “Vancouver 2010″ if you prefer. There are also some pretty slick photo and video interfaces where you can view celebrity sighting photos at the games and receive email and mobile alerts.

You can also just use Vancouver Olympic Games official Twitter and Facebook pages to keep up with the games. Are you an Olympic enthusiast? If so, let us know how you like to use social media for the 2010 Olympic Games!

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Feb
9th

Oneupweb : Apple Is Destroying The Way We Do Business: A Love Story

Posted by admin on February 9, 2010 at 2:30 pm

I remember a time back in college, back when the internet was in its infancy, there was an ad on TV for Butterball turkey. And at the end of that commercial they showed this newfangled thing called a URL. I remember thinking to myself, “Now why the heck does a poultry company need a web site? That’s just pointless.” Only now can I look back and see just how wrong I was and how right Butterball was: if you are a business, you need a website. Period, paragraph, end of statement.

Since the explosion of the internet, having an online presence is no longer something that you get around to, or even an option. It’s a must-have.

Jump ahead to 2006. A little website called Twitter is released into the wild, allowing people to send out 140 character updates into the ether, freely available for anyone who wants to listen. Once again, I found myself thinking, “140 characters? I guess it’s a neat concept, but it’ll never take off. That’s not enough space to say anything of substance.” Nostradamus, I am not. With tens of millions of users, Twitter has emerged as a juggernaut that shows no signs of slowing.

Fast forward to now—everyone has a website, your grandmother’s on Twitter and you can’t swing a dead cat without hitting someone who owns a “smartphone”. And what’s the number one “gotta have” smartphone out there? You guessed it, Apple’s iPhone. Released in 2007, and with over one hundred thousand apps available to download and over two billion (yes, with a “b“) downloads and counting, Apple is forcing companies to once again reconsider how they do business. It’s no longer enough to have a website, heavens no. To be truly successful in this Web 2.0 world, one must have a social media presence, mobile-optimized sites and yes, even an iPhone app.

Luckily, all of these are things that we fine folks over at Oneupweb can help out with. Whether you need your Facebook fixed, your Twitter tweaked or your main site mobile-phone-ified, give us a call at 877.568.7477 and find out what we can do for you.

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