FeedBurner Announces AdSense for RSS Feeds

Posted by keirsun on May 30, 2008 at 02:37 PM

Beginning next week, you may start seeing Google ads in a few of your favorite RSS feeds.

That's because FeedBurner, a Google-owned company that helps bloggers, podcasters, media companies and anyone who pushes content via RSS publish and promote their feed, is going to start putting Google AdSense ads into feeds.

Steve at the Official FeedBurner weblog dropped the hefty bit of news this morning.

To get the ball rolling, AdSense ads will be available to a limited number of publishers, with a full launch to all FeedBurner and AdSense publishers in the near future. FeedBurner publishers who meet the AdSense program requirements will be able to use AdSense in their feeds. Steve provides a few more details for FeedBurner publishers:

You'll learn more about the details when we fully launch, but here are the basics: you will need to sign up for AdSense if you haven't already, and you will want to set up your AdSense channels for "placement targeting" in order to make sure that advertisers can target your syndicated content specifically. As a publisher, you will remain be in control of the campaigns that are targeted at your feed by harnessing the power of Ad Review Center.

More details will be available closer to the full launch, but in the meantime, FeedBurner will be contacting specific publishers to try out the new program.

Image: pandemia

Tags
FeedBurner
AdSense
Oneupweb

Category
Pay-Per-Click

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